Journalist Sang-jin uncovers the existence of the so-called ‘Troll Factory’ while investigating an online public sentiment manipulation story, and is confronted with an unbelievable truth.
Troll Factory (Korean: 댓글부대) is a 2024 South Korean crime drama film that delves deep into the dark and dangerous world of online public opinion manipulation. Directed and written by Ahn Gooc-jin, the movie is an adaptation of the novel of the same name by Chang Kang-myoung, which is inspired by real-life events involving the National Intelligence Service’s illegal election intervention case. Released on March 27, 2024, Troll Factory has quickly garnered attention for its intense storyline, complex characters, and powerful social commentary.
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At the heart of Troll Factory is Im Sang-jin, a tenacious newspaper reporter played by Son Suk-ku. Sang-jin faces suspension from his job after publishing a bold article that exposes the tyranny of a massive corporation. Just as he grapples with the fallout, an anonymous source approaches him with explosive information about a sinister operation—an online public opinion manipulation company known as the ‘Troll Factory.’ This secretive organization infiltrates internet sites, leaving malicious comments to sway public opinion in both political and business realms. As Sang-jin digs deeper, he uncovers a tangled web of deceit, corruption, and power.
Troll Factory is more than just a crime drama; it is a sharp commentary on the modern digital age where online narratives can be manipulated by unseen hands. The film sheds light on the dangers of misinformation and the ease with which public opinion can be swayed by malicious actors. It also touches on the ethical dilemmas faced by journalists and the impact of corporate power on free speech.
Since its release, Troll Factory has been praised for its intense atmosphere, thought-provoking themes, and strong performances, particularly by Son Suk-ku and Kim Sung-cheol. The film’s exploration of real-world issues through the lens of a crime drama has resonated with audiences, making it a significant entry in South Korea’s filmography for 2024.